Monsoon is the official sponsor of ESTETHICA during London Fashion Week.
Many months before, a buzz of excitement begins to build around London's fashion world. Within the walls of glossy mags there are whispers about the latest scoops, designers and fashionistas alike brace themselvers for new reveals and the paparazzi are primed and ready to snap everybody who is anybody!
The glitz, the glam, the new season's collections, exhibitions, shows... and of course the after parties. It can only mean one thing. Yes, it's London Fashion Week.
Now firmly established as one of the exhibitions to see at London Fashion week is Estethica, which lies at the heart of London's ethical fashion industry, just as 'ethic' lies at the heart of Estethica. It is the place to showcase ethical production and fashion design.
Estethica is all about ensuring ethical trading standards at every level, whilst at the same time raising the profile of eco-sustainable fashion as an up and coming area within the mainstream fashion arena. At Monsoon, as much as we care about fashion (and trust us, we care a lot!) we've always cared just as much about the environment and people. Our collaboration with Estethica highlights our support of ethical fashion. So, we're really quite proud to be officially sponsoring Estethica for the sixth season running.
While we may have grown into a global company with over 1000 stores, we remain committed to our heritage and our bohemian roots. This is celebrated in the beautiful hand finished touches that have been our signature style since 1973.